On Morocco’s Atlantic coast, the magical Kasbah of Essaouira, already famous in the 1960s as a destination for international artists like the Rolling Stones, Jimi Hendrix and many others, saw the creation of the track called Be Wise. This single opens the new project by Momo Said and his band (The Shockolates). The idea developed during a music tour in Morocco, and is inspired by the desire to confront his origins and different cultures, to recognise and rediscover emotions from the past that combine with contemporary reality made up of old and new forms of expression, new faces, aromas, tastes and sounds.
This mix of emotions is there in Be Wise, whose profound, sincere message is that everyone should live in their own skin, be ready for a multiple experience, inviting us to rediscover ourselves, to make every experience personal. The track develops with every new listen, and everyone can interpret it their own way
Directed by Lorenzo Bassano
Produced by Tam Tam Studio Rec., Dresscode film, Soundchess